Renuity is one of the largest home improvement companies in America, selling bath, windows and kitchen under one national brand. Before rolling out a conversation intelligence platform to more than 650 sellers, they ran a three-month pilot inside one division: one group on Siro, one on Rilla, and a control group on neither.
The Siro group grew net sales per lead (NSLI) by close to 30% and lifted close rate 5% over baseline. The Rilla group grew NSLI by about 20% and close rate by about 4%, and the control group by about 17% and 2.7%. Renuity chose Siro.
“For the majority of the year, my New England and Mid-Atlantic market has the highest NSLI and NCP in the country. And if you ask me why, I'd be a fool not to say that we adopted Siro first.”
Si Collens
VP of Sales, Rite Window (Renuity)
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