AI sales coaching for
new home sales teams

Kolter Homes
Value Build Homes
Arise Homes
French Brothers
Candlelight Homes

Turn every property tour into revenue.

With AI Coaching that works.
Your reps, better.
Award Ribbon
Customer conversations at your fingertips.
Your decisions, smarter.
Target
With automated notes and follow-ups.
Your team, faster.
Fast forward

Mystery shops sample one model home tour.

Siro sees them all.

Automate

Eliminate hours of admin per day

Automate daily activity reports, CRM updates, and follow-ups. Teams spend more time with prospects and less time writing notes, while you get complete visibility into every conversation.


Coaching

Scale coaching without constant travel

Coach distributed teams as effectively as local teams. Surface coaching moments, share examples from top performers, and provide feedback directly in transcripts—no site visits required.


Visibility

Replace a handful of mystery shops with 100% visibility

See exactly how your teams represent your brand on every tour. Siro captures all conversations—from lot walks to lease tours—at a fraction of mystery shopping costs. Get continuous quality assurance instead of quarterly spot checks.

I reluctantly started recording... I ended up loving it. It sounds like I drank the Kool-Aid, but I feel like at this point I'm making the Kool-Aid. I think I'm Siro's number one fan right now.

Community Sales Manager, Taylor Morrison


New home consultants learn from every conversation

See how it works

Personalized coaching

Live tips during customer conversations and post-meeting insights to help you improve at every step.

No more note-taking

Siro automatically captures and transcribes every conversation, so your team can focus on interacting with the customer.

Improvement tracking

The connection between process and performance becomes visible with Siro.

Raise the bar

Siro surfaces insights from best performers to help lift the entire team up.

Follow-ups, automated

Siro automatically identifies and prioritizes opportunities for your team to reach back out to customers and close offerings they were "on the fence" about in person.

Full customer visibility

Dashboards for leaders to understand trends and customer sentiment, including concerns, objections, and questions.

See how it works

Frequently Asked Questions

Our most successful customers achieve 85-90% adoption by emphasizing time savings. When reps realize Siro eliminates daily reports and automates follow-ups, they become advocates. Structured onboarding positions Siro as a tool to close more deals and earn more commission.

Yes. Siro is fully customizable and works with any sales methodology or playbook you use.

Siro records every model home conversation from the sales consultant's phone, then transcribes and scores it against your sales process, giving builders remote, real-time visibility into every tour without sitting in the model home themselves. Regional leaders can review conversations and spot trends across communities from anywhere.

A mystery shop samples one visit, while Siro can cover every visit, at every community, automatically. Instead of paying for a handful of shops a quarter and hoping they're representative, builders get full-coverage data on how every consultant handles every tour.

Yes — recording model home tours is legal in all 50 states when done correctly. In the 11 states with two-party consent laws, the buyer needs a heads-up before recording starts; everywhere else, disclosure isn't legally required, though Siro recommends it. In practice, very few buyers ever object.

Related Articles

Ready to grow
faster with Siro?

Book a demo