AI for admissions and enrollment teams

Siro records every admissions interview, campus tour and call, in person or online, checks each one against what advisors must and must never say, and coaches every advisor, so more students start with the right expectations.

Recording32:15

28:40 · Realtime

Book the financial aid appointment

Scorecard

21/25
  • Stated the recording disclosure
  • Gave accurate cost and career information
  • Set the financial aid appointment

Notes

  • Wants to start in January
  • Mom joins the aid appointment
Synced to Salesforce
  • Admissions advisors

    Feedback after every interview and follow-ups written

  • Admissions directors

    Coach every advisor without sitting in on every interview

  • Compliance and executive leaders

    Know what's said in every interview at every campus

Stop trusting a few observed interviews a term to keep you compliant.

Observations, secret shoppers and spot-checked calls show you a small share of interviews, in person, by phone or online. Without the rest, compliance and coaching are guesswork, on a decision that shapes a student's next several years.

  • A few observed interviews a term

    Directors sit in when they can, and advisors interview differently when someone's in the room.

    Every interview, no observer effect

    Every interview is recorded and scored, so directors see how advisors really interview, not how they do with a director watching.

  • Secret shoppers who can't hear the real thing

    A paid actor visits one campus at random, so compliance sees a staged conversation, not the ones that happen every day.

    Every real conversation, checked

    Each interview is checked against what advisors must and must never say, at every campus.

  • New advisors on high-stakes interviews

    Advisors stay a year or two, and each one learns on prospective students making a $30,000 decision about their future.

    Cust
    Rep
    Cust
    Rep
    Cust
    GoalsCostStart date

    New advisors who get good fast

    New advisors learn from your best advisors' real interviews and get feedback on their own after every appointment.

Verified Checkmark

One wrong sentence can cost more than an enrollment.

Advisors work from a long list of things they can't say and a handful they must. A promise about jobs, pay or transfer credits can turn into a misrepresentation claim against the school. And under new earnings rules, programs whose graduates don't out-earn high school graduates risk losing federal student loans, so students need accurate cost and career information before they enroll.

Transcription shows what was said. Siro tells you whether it was right.

Phone and video tools transcribe calls. Siro records every interview and tour, in person, by phone or online, holds every channel to one compliance rubric, coaches every advisor, and shows leaders why enrolled students do or don't start.

Record

Know what's said in every interview and tour

  • Hear every in-person interview and campus tour, not just a few a term.

  • Capture phone calls and virtual interviews too, against the same rubric.

  • Advisors ask with one simple line, and anyone in the room can say no.

Learn more about Record
Three admissions staff smile across a table during an interview

Maple Valley Career College

Dana, admissions advisor, Riverside campus

  1. Mon 10:05 AM

    Inquiry call

    8:22

  2. Wed 2:00 PM

    Campus interview and tour

    47:10

  3. Fri 11:30 AM

    Financial aid appointment

    31:48

Run

More time with students, less on paperwork

  • Follow-up emails are drafted from what each student asked.

  • Notes and next steps land in your CRM.

  • When a student changes advisors, the next one picks up where the last left off.

Learn more about Run
An admissions advisor smiles as she types a follow-up on her laptop

Interview summary

Maple Valley Career College

  • Wants to start the medical assistant program in January
  • Asked about cost per term and job placement

Drafted follow-up

Hi Jordan, great to meet you and your mom today. Here's the cost breakdown and program length we went over…

Synced to Salesforce
Evaluate

Compliance and coaching from one system

  • Score every interview against your own rubric, including what advisors must and must never say.

  • Flag promises about jobs, pay or transfer credits, and check that every student hears accurate cost and career information.

  • Compare campuses against your best one, and rely less on secret shoppers.

Learn more about Evaluate
An admissions director reviews an interview scorecard on a laptop with an advisor

Scorecard

Maple Valley Career College

21/25

  • Stated the recording disclosure and welcomed the support person

    5/5

  • Learned the student's goals and readiness

    4/5

  • Gave accurate cost, time-to-complete and career information

    5/5

  • Brought in the decision-maker early

    5/5

  • Set the financial aid appointment and start date

    2/5

Improve

Every advisor interviewing like your best

  • New advisors ramp on top performers' real interviews.

  • Advisors review their own interviews and coach themselves between appointments.

  • Leaders see what to teach at the next team training, from every interview.

Learn more about Improve
An advisor in headphones smiles as she reviews her own interview on her laptop

28:40

Siro · Realtime

Book the financial aid appointment

Recording

Ask questions about every interview at every campus.

Compliance, admissions and executive leaders get answers from every conversation in seconds, instead of waiting for the next observation.

Ask Siro

What do you want to look at today?

Pick a question to see Siro answer.

  • Tap for sound
    “So I became number one in total recordings listening to. I was number two for the entire company in total listening minutes. And now the numbers just speak for themselves. In April 2025, I did a hair under $150,000 in sales.”
    Nick Upper, Sales Rep, Quality Craftsmen
  • “Just hit the record button, put it up in front of you, and you're driving 30 minutes to an appointment. … Like, hey, I'm ready to go in. I'm prepared.”
    Dylan Mullins, Sales Rep, FOR Energy
  • Tap for sound
    “What I love about it is I really don't have to manage this. They're doing it themselves and it's… It's actually kind of magical.”
    Jim Jewell, Sales Manager, Kanga Roof
  • “Even the guys over at Kia, they just got on it … and they're texting me, ‘Hey, listen to this one. Nice job, you killed it.’”
    F&I Manager, Viva Fiesta Auto Group
  • Tap for sound
    “It helps you to be intentional. Once you put a recording on, you are aware, like it keeps you in the present.”
    Sales team, Encore Healthcare Services
  • “Literally all the people who are using it are getting results. They’re getting more sales. They’re getting higher tickets.”
    Geoffrey Dananberg, Northeast Division Sales Leader, Renuity
  • “This one is really designed to put the power back so that they can grow. It helped me a lot with pacing.”
    Sales Rep, Great Day Improvements
    “Before Siro, my checks were anywhere from around 500 to $1,000… this month alone over $13,000.”
    Mataya, Water Consultant, Hall's Culligan
  • “I think it's like almost a 99% usage, right? Everybody is on there.”
    Matt Nyberg, Director of Sales, Jacuzzi

Help your advisors feel comfortable recording interviews.

Our guide to rolling out conversation recording covers consent, what advisors say when a parent or partner is in the room, and how to bring a hesitant team along.

Related Articles

FAQ

Siro is built to support schools' privacy obligations. It's SOC 2 Type II, offers a data processing agreement, redacts card and Social Security numbers from recordings, never uses your conversations to train AI models, and lets you set how long recordings are kept.

Transcription shows what was said. Siro tells you whether it was right. It records every interview, in person, by phone or online, including the campus interviews and tours Zoom never sees, checks each one against your compliance rubric, coaches every advisor, and fills in your CRM.

CRM scoring only hears the calls that run through it. Siro also covers the in-person interviews and campus tours your CRM never hears, works alongside the CRM you already use, and scores every conversation against your school's own rubric, including what advisors must and must never say.

It depends on the state, so many schools ask everyone in the room and hold every campus to the strictest standard. Our state-by-state guide covers the details. This isn't legal advice; confirm your policy with counsel.

It reduces how much you rely on them. Secret shoppers check one staged visit; Siro covers every real interview. Some schools keep a few shops for competitor comparisons.

Yes. Scorecards can check every interview for the statements advisors must make and the ones they must never make, like promises about jobs, pay or transfer credits.

Yes. Siro covers phone and online admissions alongside in-person interviews, so one rubric applies to every channel.

Advisors see their own interviews first and coach themselves between appointments. Schools that roll it out well frame Siro as each advisor's AI assistant and coach, not a tool for discipline.

See what happens in your admissions interviews.