Great Day Builds Stronger Teams with Siro

Great Day is a vertically integrated, direct-to-consumer provider and manufacturer of premium home improvement products. Great Day's family of brands includes some of the most recognized names in home improvement. Great Day has an expanding workforce of 4,500 employees across 120 metropolitan markets throughout the United States.

The challenge

Great Day understood that mentoring, coaching, and learning from great reps was key to ramping up and sustaining high performing teams. As a large, geographically distributed organization, providing consistent, high quality coaching was challenging. Ridealongs were standard for new hires, but Great Day wanted to invest in the careers and well-being of their reps even after the initial training period. Siro allows sales managers to extend their capacity and provide game-changing support that helps reps build meaningful careers.

The perfect fit for boosting performance

Great Day realized that Siro was the best fit for their company culture while also fulfilling all of their technical requirements. Their leadership team valued the ability to configure Siro to match their sales processes, rather than being stuck with a one-size-fits-all program.

“Most of our regions have eight branches. So now I could be in eight places at once. And if I really wanted to, I could listen to every single appointment that they did today.”
Mike Schember, Senior Regional Manager, Patio Enclosures by Great Day Improvements

Beyond just being a tool for reps, it also helps them assess the effectiveness of sales managers. With Siro Scorecards, teams can be assessed at both a group an individual level giving insight into the training and coaching managers are providing.