Siro Now Understands Your Business, Even More.

What it is

Organizational Context is a foundational upgrade to Siro’s AI.

It gives Siro a shared understanding of your business. Every insight, summary, scorecard, and recommendation is grounded in how you actually operate.

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Instead of one-size-fits-all AI, Siro now adapts to:

• Your industry and market
• Your sales philosophy
• Your internal terminology
• Your unique business rules

This context is applied across everything in Siro including:

• AI Summaries
• Scorecards
• Ask Siro across all your recordings
• Entity Extraction
• Follow-ups

The result? Smarter insights, more relevant coaching, and recommendations that actually match how your team sells.

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Why it matters

Until now, most AI in sales tools has operated with generic assumptions:

• Generic industries
• Generic deal cycles
• Generic sales motions
• Generic definitions of “good”
  

But your business isn’t generic—and your AI shouldn’t be either.

With Organizational Context:

• Coaching aligns with how you truly measure performance
• Insights reflect your real sales environment
• Language matches how your teams actually talk
• Recommendations follow your strategy—not a template
  

This is what turns Siro from a powerful AI tool into a deeply personalized intelligence layer for your organization. It’s not a new surface-level feature. It’s a quiet, foundational upgrade that makes everything smarter.

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How teams use it

National Home Builder
Siro understands:

• That reps are consultants, not aggressive closers
• That pricing is tied to production pace
• That “sales rep” means something very specific internally

Regional Home Services Company
Siro adapts to:

• Custom product terminology
• Role-specific language across sales and operations
• Deal outcomes that depend on in-person measurements, not demos
  

Multi-Location Retail Operation
Siro understands:

• Market-by-market variation
• Role-based terminology
• Different closing expectations by region

How it works

Your Siro Customer Success team configures Organizational Context in partnership with you, so it stays accurate, aligned, safe, and easy to maintain. Once set, that context is automatically applied across Siro.

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You don’t need to re-train models. You don’t need new workflows. You just get better outputs—everywhere.

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